What do you consider a startup?
A startup is a company that is still in an early stage
of its life cycle (0-3 years since inception), that doesn’t have all the necessary resources to be self-sufficient. This includes
anything from a two-person team with little more than an idea, to a rapidly growing company with a solid business model and many employees,
that still is seeking investor funding to achieve it’s potential.
Will registering my business protect its
name?
Registering your business name as a sole proprietorship or a general partnership does not protect the name. You can protect your
business name by setting it us as a corporation – Limited Liability Corporation (LLC), Subchapter-S Corporation (S-Corp), or a standard
Corporation (C-Corp), or you can trademark the name.
What is the simplest and best way to establish a business?
A sole proprietorship
or partnership is the simplest setup, and basically requires no legal forms. Incorporation as either an LLC or an S-Corp is more complex,
but has the great legal advantage of limiting liability to the entity, away from personal assets. A C-Corp is the most complex,
but is required when you want multiple classes of stock, or have over 100 shareholders.
For income tax purposes, you can have
a corporation taxed as a sole proprietorship, or vice versa (Entity Classification Form 8832, or Form 2553 Election by a Small Business).
An LLC with two or more members (even husband and wife) will default to a partnership for tax purposes, and must file Partnership
Form 1065, and report income through Schedule K-1. The tax election never overrides the legal considerations of the original entity
above.
Does it make a difference which state I incorporate in?
It used to be true that “everyone” incorporated in
There are still business considerations which might override. For example, if your business
is likely to be moderate to large in size, have a significant number of shareholders, or go public, it might still be a good idea
to incorporate in
If your business is likely to seek
venture capital financing,
I plan on working as a contractor or a consultant. Do I need to register or incorporate myself as a business?
If you plan to operate
a self-employed business under your own name, without adding anything to your name, (e.g. John Smith), then there is no need to register
the business with the corporate registrar. Keep in mind that in order to open a business bank account, most banks require proof that
your business is registered either as a sole proprietorship, or as a corporation.
If you decide to add something to your name (e.g.
John Smith Services), then you would need to register it. (Note that registering the name does not necessarily protect it.)
Depending
on the kind of work you are doing, you may require a business license. It is best to check with your local municipality to make sure
that you are fulfilling requirements.
How much should a startup worry about being sued for patent infringement?
Generally, it is worthwhile
doing a preliminary patent search on your idea. If it is already patented, you may already be too late in the market you seek,
and you might as well deal with that before you spend a lot of time and money reinventing the wheel.
Patent suits are rarely
the deciding factor in whether a startup succeeds or not. Founders should probably spend 100x as much time worrying about building
something users won't want, because that kills many more startups than patent problems.
Until you're successful, you won't
have to worry about random people suing you in the hope of getting money. And once you are successful, you'll probably have one of
them to deal with, valid or not. So the right plan for these suits is to file your patent early to head them off. Some people worry
about competitor suits trying to scare them off, but this is another reason to file your own patent early.
If you have nothing
to patent, there may be little to stop competitors from overtaking you (low “barrier to entry”). From an investor standpoint,
this is a bigger reason to worry, as it makes your business more risky, and you may be rejected for funding.
Do I need to
trademark my business name?
The actual business name is protected by incorporation, and does not usually need to be trademarked. But a trademark is required to protect specific words, phrases, logos, symbols, designs, images, or a combination of these elements that are important to your business. Similar to the search required in registering your business name, you should conduct a trademark search to learn if these other specific terms have been trademarked by someone else.
A trademark is denoted
by the trademark symbol, which is ™, or alternatively by the federal registration symbol, which is ® (a circled "R"), if an actual
registration filing has been approved by the United States Patent and Trademark Office. More >>>